STOCK PHOTO SENSE PROFESSIONAL
STOCK PHOTO SENSE FREE

The crew of professional photographers snaps and edits a curated collection of photo packs that they send to their members each month. Death to Stockįounded by two photographers who know the struggle of finding images that aren’t awkward, boring or overused, Death to Stock is a photo library membership for creatives who are looking for something different. You have to be careful to look for the green checkmark before selecting a photo, although you can filter the search results to display only images you can use for commercial or editorial use. The not-so-good: Not all Twenty20 images are approved for commercial use. Plus, some brands you may recognize use Twenty20, including Amazon, Google, Hulu, YouTube, Lyft, The Weather Channel, AARP and TripAdvisor. The good: It’s a huge collection of Instagram-worthy images (which is saying something, considering we all know Instagram is the gold standard for photos). You can also contact them if you’re interested in a more enhanced enterprise plan.

STOCK PHOTO SENSE FREE

The price tag: You can start with a free trial, but then you’re looking at plans starting at $29/month for unlimited photos. It’s a great option for large companies with robust marketing, social media and design needs – along with room in the budget for a paid service. Home to over 45 million crowd-sourced photos, Twenty20 prides itself on its collection of authentic stock photography. See ya later cheesy – these stellar stock photo sites have got the goods: Twenty20 Those little details can make or break how authentic your messaging feels to viewers.Īll that’s left to do now is find those winning photos.

Common sense prevails: If you’re marketing beachside living in Florida, don’t use a stock photo that was clearly taken in the Bahamas.

Quality over quantity: Your audience won’t be impressed with low-quality images.At the very least, make sure the image size and quality is appropriate for its platform destination. Complement the platform: The stock photos you use for Instagram posts won’t necessarily be the same ones you use for blog posts.Stay on brand: Even the images you use contribute to your brand voice and personality.Visuals should enhance the message: Use images that help viewers understand the point you’re trying to get across.Some stock photo websites offer images that require attribution, so be careful when selecting your photos.Īs far as marketing rules and regulations go, there are some stock photography best practices you can follow: The perk of most stock photo websites is that they offer images in the public domain, which essentially means you can download, copy, modify and distribute the photos for personal or commercial use without asking for permission or attributing the photographer.īrands generally err on the side of caution, avoiding photos that aren’t in the public domain because using them could cause potential legal issues. The rules and regulations of stock photographyīefore we start naming stock images sites, it’s important to note that there are some copyright rules to follow when you use someone else’s photography. It’s up to marketers to find the best stock photo sites for their needs and then search those galleries for winning photos that align with their content. And that, my friends, is why stock photography websites exist. By capturing and maintaining audience attention, images can significantly boost content performance.Īs much as we would all love to use exclusively original photography, most brands don’t have the time or resources to snap photos for every single piece of content. What’s more, they actually enhance the message the copy is trying to get across and help people process information at faster speeds. Images are integral to marketing content because they break up long chunks of copy, making the prospect of reading and comprehending the information far less daunting. We know that people are inherently visual, and shrinking attention spans only put more pressure on marketers to communicate messages quickly and creatively. To put it bluntly, a content marketing plan that doesn’t include visual elements would have a hard time ever getting off the struggle bus. The undeniable importance of photography in marketing And that’s what makes them the best stock photo sites available to marketers today.

It’s true – there are stock photography providers that offer authentic and engaging imagery that won’t scream “stock photo” to your audience.

The photography angels among us turned this frustration into digital image libraries with far better options. We’ve all seen our fair share of unfortunate stock images, and the repeated experience leaves many of us with a bad taste in our mouths. Yep, that about sums up stock photography.

Stock photo sense